Hamlet/Wagner Au posted an article today in Social Times on "How to Save Second Life in Seven Easy Steps." As a responsible pundit, I thought it was my duty to come up with a more efficient approach to save the beleaguered virtual world from doom. Why bother with seven steps when you can get the job done with just one. The 80/20 rule is so pre-millennial.
My brilliant plan takes the core aspects of the most successful social networking and gaming ventures and injects them into a single paradigm-changing action:
Change the name from "Second Life" to "SocialMediaGamingVille 3D!"
Brilliant, huh? It is much easier to change the name than to change the platform, the culture or even the CEO. This is something we can implement immediately. Since Second Life has almost complete global name recognition, I have to assume that anyone who isn't in there yet has some sort of negative association with the name Second Life. So let's give our world a name that reflects the cutting edge of modern times.
It could work. For the price of a couple thousand business cards and some minor design changes, we can be in business!